You have the choice between five international and practice-oriented degree programmes. Do your Bachelor’s degree in
International Business Administration (IBA)
where the classical business content receives an upgrade and an international focus. You can keep all options open in the business world or choose a specialisation from the start and study.
IBA with a focus on Business Psychology, Digital Marketing, Healthcare, Supply ChainManagement, Creative Industries or Automotive Technology and Management.
Our Quality – Your Success
SRH University are state-recognised private universities
WissenschaftsratSystemakkreditiertExzellenz in der LehreCHE Ranking
>9.500
students
18
campuses
>200
degrees
All About Your Business Studies
Bachelor of Arts | Berlin, Hamburg, Leipzig, Cologne & Munich
Bachelor of Arts | Berlin, Hamburg, Leipzig, Cologne & Munich
International Business Administration
Learn to understand economic procedures and connections, and cultivate your hard and soft skills. Use the chance to hone your intercultural, social, personal and leadership skills and apply the theory as you simulate business negotiations.
The programme has a direct entry: most applicants don't need to do a foundation year before starting their Bachelor's.
Bachelor of Arts | Berlin, Hamburg & Gera
Bachelor of Arts | Berlin, Hamburg & Gera
International Business Administration - Business Psychology
Strike the perfect balance between studying business and psychology: In our international business administration – business psychology (BA) degree programme.
Psychology is an integral part of corporate management – from market research and contract negotiations to personnel development.
You will learn classic subjects such as marketing, accounting, and sales, then place them in a global context closely linked to psychology. You’ll also have the opportunity to spend a term abroad at one of our numerous partner universities or put theory into practice with an internship. Your SRH Career Service will be with you every step of the way to get it sorted!
Bachelor of Arts | Berlin & Hamburg
Bachelor of Arts | Berlin & Hamburg
International Business Administration – Digital Marketing
Creating vision to advance a brand is your passion. You bubble over with creative ideas and have an eye for future market development. You’ll acquire the necessary tools to make that happen during your bachelor’s degree in IBA with a digital marketing specialisation.
At SRH you get to test the waters. Using real-life examples you will conduct market analyses and implement ad campaigns. After your studies you will have marketing know-how and soft skills in your toolbox. And aside from a career incommunication and advertising, you’re prepared for a career in research.
The programme has a direct entry: most applicants don't need to do a foundation year before starting their Bachelor's.
Bachelor of Arts | Berlin & Gera
Bachelor of Arts | Berlin & Gera
International Business Administration – Healthcare Management
Our business-oriented Bachelor’s programme will provide you with an in-depth knowledge of the rapidly growing health administration sector.
You will learn how to develop innovative business solutions, apply methods of epidemiology and demography to assess the population, and integrate your knowledge using digital health and remote medicine technology.
This specialised degree will open up career paths in business consulting and management positions within the healthcare industry. Your expertise in administration and organisation can help a hospital or clinic run smoothly. You can work in numerous management positions from human resources to project management.
The programme has a direct entry: most applicants don't need to do a foundation year before starting their Bachelor's.
Bachelor of Arts | Leipzig & Munich
Bachelor of Arts | Leipzig & Munich
International Business Administration – Automotive Technology and Management
Where technical expertise meets strategic leadership. Our B.A. Automotive Technology and Management programme will equip you with the specialised skills demanded by the ever-evolving automotive landscape, as well as your capabilities in management.
You will familiarise yourself with the forefront of innovation, gaining insights into future vehicle technologies that will redefine the industry.
The specialised degree will open up your career path in the renowned German automotive sector. You will be equipped to take on management roles, in Germany and beyond, in fields such as sales, product development and project management.
The programme has a direct entry: most applicants don't need to do a foundation year before starting their Bachelor's.
Bachelor of Arts | Berlin, Cologne, Leipzig & Hamm
Bachelor of Arts | Berlin, Cologne, Leipzig & Hamm
International Business Administration - Supply Chain Management
Supply chains are the lifelines of the global economy. Expertise is in high demand. Whether in medium-sized companies or multinational corporations: your prospects are huge!
The Bachelor of Business Administration with a focus on Supply Chain Management prepares you for a career in the global economy.
You will learn the foundations of business administration, operations management, blockchains and management strategy and learn how to plan, control and analyse the flow of goods.
You will take your first steps into the world of logistics through practical projects and internships during your studies. Your English language taught modules, semesters abroad and the many international contacts on campus, will optimally prepare you for a future in global business.
Bachelor of Arts | Berlin
Bachelor of Arts | Berlin
Creative Industries Management
If the thought of management in a creative context gets you excited, you’ve come to the right place. The B.A. in Creative Industries Management equips you with the skills to develop and manage a creative enterprise.Specialise in one of the following areas:
music
visual arts or
general creative industries management.
The course is in English and takes place at the Berlin School of Popular Arts, where you delve into the capital’s creative scene. The international angle of the course lets you learn and work across cultural borders.
Learn more and stay in touch
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