In the Bachelor’s program in Event Engineering (B.A.), you design stages, lighting, sound, and immersive technologies for an international audience 🌟🎶. Shape the events of tomorrow – hands-on, creative, and future-oriented 🚀.
Our quality - your success
SRH University is a non-profit and state-recognised private university
Science CouncilSystem accreditedExcellence in teachingCHE Ranking
>9.500
Students
18
Locations
>200
Study programmes
Event Engineering (B.A.)
Your study content
The Bachelor’s program in Event Technology (B.A.) combines technical expertise, creative event design, and a forward-looking understanding of the event industry. Over seven semesters, you gain comprehensive knowledge to plan, develop, and operate professional event technology.
During the program, you learn the practical application of modern event technologies, including audio, lighting, video, and stage equipment, as well as IT and control systems for events. The degree prepares you optimally for careers in live communication, trade fairs, events, and hybrid or digital formats.
Hands-on focus areas of the program include:
🎧 Audio, video, lighting, and stage technology for events and live productions 📜 Event law, event marketing, and risk management 🤖 Smart venues, artificial intelligence (AI), and extended reality (XR) 🌱 Sustainable event management and innovative event projects
Elective modules allow for individual specialization, while interdisciplinary projects and internships ensure strong practical orientation. You learn to conceptualize, manage, and technically execute corporate, cultural, sports, and political events, as well as hybrid formats, using the latest technologies, professional tools, and international standards.
The program emphasizes innovation in the event industry, supported by specialized modules in AI, metaverse technologies, and intelligent event venues (smart venues).
Graduates of the Event Engineering (B.A.) program are perfectly prepared for dynamic, international roles at the intersection of technology, creativity, and management. You will plan, lead, and oversee complex productions—live, hybrid, or digital—across companies, cultural institutions, sports organizations, or political events. 🎤💡🎬
🌍 Work with event agencies, cultural institutions, and companies 🚀 Lead global projects and intercultural teams 🏟️ Specialize in smart venue management, hybrid productions, and digital event formats—across Europe, Asia, or North America
With this degree, you are fully equipped to actively shape innovation and new technologies in the event industry. ✨
