SRH University
Master

User Experience (UX) and Data-Driven Design
Master of Science | Berlin

Do you already have a bachelor's degree in design or information technology and want to further develop your skills in UX design? Then our master's programme in User Experience & Data-Driven Design is just right for you.

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All Facts at a Glance
Degree:
Master of Science (M.Sc.)
Start:
1st October
Model:
full-time
Language:
English
ECTS:
120
Info:
in accreditation
Duration:
4 semesters
Location:
Berlin
Costs:
830 € per month -  Show costs split

Course content UX & Data-Driven Design

Learn everything from prototyping to usability

Our interdisciplinary Master's programme in UX Design & Data-Driven Design optimally prepares you for a career at the intersection of design, technology and data analysis. You will learn to design, develop and evaluate digital, user-centred systems based on data-driven insights. In doing so, you will combine scientific research, creative design and strategic project management.

Our UX Design programme is divided into three core areas:

  • Human-centred and data-driven design
  • Technology and innovation
  • Management, ethics and strategic implementation

The combination of these three areas of focus promotes holistic competence in which creative, analytical and strategic skills interact optimally.

After completing your UX studies, you will have mastered the entire user experience process – from requirements analysis and user research to prototyping and usability testing to data-driven evaluation and strategic development of digital systems. You will apply both agile and research-oriented methods and integrate findings from human-computer interaction research into your design decisions.

In addition, you will have expertise in the following areas:

  • Project and product management
  • Data visualisation and communication
  • Innovation management
  • Critical reflection on ethical, social and sustainability-related aspects of digital design
  • Leadership of interdisciplinary teams
  • Planning and implementation of complex projects involving stakeholders and user groups
  • Integration of new technologies – evaluation and use of artificial intelligence, generative models, multimodal interaction systems and immersive technologies (AR/VR)

Overall, you will be empowered to design digital transformation processes in an analytical, creative and human-centred manner. You will be able to develop scientifically sound, technologically innovative and socially responsible solutions that meet the needs of users as well as the strategic goals of organisations.

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Career User Experience & Data-Driven Design

Become a UX strategist and more

As a graduate of the Master's programme in User Experience & Data-Driven Design, you will be qualified for positions of responsibility at the interface of design, data analysis, technology and management. You will be able to develop data-based, user-centred strategies and actively shape digital transformation processes in companies, agencies, research institutions and public institutions.

Key job profiles include:

  • UX researcher / UX strategist
  • Data-driven UX designer / interaction designer
  • Product owner / product manager in a digital context
  • UX consultant / innovation manager

You will be able to take on complex design, technology and management tasks, lead data-driven innovation processes and contribute to the responsible design of digital systems in business, science and society.

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  • Detailed information about your studies
  • Event invitations and individual consultation

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Your path to the future
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Your modules
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Your modules

Design, analysis and strategy - Your Master in UX Design & Data-Driven Design

In our Master's degree programme in User Experience & Data-Driven Design, you will acquire in-depth knowledge of user-centred design, usability engineering, information psychology and human-computer interaction. You will learn how to empirically record user needs, systematically analyse data and derive well-founded design decisions from it.

The degree programme also integrates modules on Human-Machine Interaction Technologies, Multimodal Interaction, Advanced Visualisation, Spatial Design (AR/VR) and Artificial Intelligence. This combines technological expertise with creative design know-how to develop next-generation interactive systems.

Supplementary modules on Project Management, Product Development, Innovation Management, Data-Driven Decision-Making and Ethical Considerations promote a deep understanding of the organisational, social and ethical framework conditions of digital innovation.

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Our CORE principle
The CORE principle describes a unique teaching model consisting of 5-week blocks that focuses on thematic emphasis, competency development, and interactive teaching methods. It was awarded the Genius Loci Prize in 2018.
Our CORE principle

From study straight into practice

In addition to technical and methodological skills, social and personal skills are crucial today. SRH University 's innovative, successful and award-winning CORE principle promotes independent and active learning so that you can apply your knowledge directly in practice - for a clear competitive advantage.

Learn more about CORE
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Costs

Smart financing

As a state-recognised private university, SRH University is financed by tuition fees. These revenues are used to equip our campus, provide services for our students and ensure quality assurance. This enables us to ensure that you receive the best possible education under optimal study conditions.

Tuition fees  

  • Nationality | EU/EEA (including Western Balkans, Switzerland and Ukraine): €830/month
  • Nationality | Non-EU/EEA: €5,950/semester

The tuition fee (per month/per semester) remains the same throughout the entire period of study. A one-time registration fee of €750 (EU/EEA) / €1,000 (non-EU/EEA) is charged. 

In addition to efficient organisation, goal-oriented studies also require a solid financial basis in order to pay rent, living expenses and tuition fees. There are various financing options available, such as education loans or scholarship programmes.  

We have compiled a list of all financing options for you. 

About your financing options

Admission requirements and application

authorisation

You can apply at any time via our online portal without obligation. We will then review your application documents.

To apply for the Master's programme in User Experience and Data-Driven Design, you will need:

  • A university or technical college degree (bachelor's or diploma) in a design or information technology subject such as communication design, illustration, web development or user experience design & content creation
  • General or technical college entrance qualification certificate
  • Proof of English language proficiency*
  • Curriculum vitae with current passport photo
  • Copy of ID card (front and back); for international students, a copy of your passport or national identity card

More information on admission requirements

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application process

We look forward to welcoming you to SRH University. Here is what our application process looks like:

  1. You apply online via the SRH application portal
  2. If you meet the admission requirements, we will invite you to an interview.
  3. If you are successful in the interview, you will receive an offer of admission and a study contract from us.
  4. You sign the study contract and send it back to us.
  5. You pay the registration fee.
  6. We will issue your letter of admission.
  7. You take part in our introductory week and then you're ready to go!
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