
Study Creative Industries Management and learn to support, market and manage success in the creative industries. The B.A. programme prepares you to start your own business or to work for companies that look for innovative approaches to management.
Please note Application only possible from winter semester 26/27!
Please note Application only possible from winter semester 26/27!
The B.A. Creative Industries Management study programme adapts all-time management classics to the complex and dynamic world of the cultural and creative industries and the broader creative economy. Communication, culture, and arts as well as entrepreneurship have been added to the course to develop your critical understanding and diverse skill set.
During your studies, you will be able to sharpen your personal management focus on either the music industry, film or visual arts, or digital applications, working with other students, professors and artists on various projects, creating connections with other study programs on the same campus.
This English-language programme in the heart of cosmopolitan Berlin attracts German and international students from all over the world who have talent, tolerance and want to do business in new way. They cherish learning and working across cultural boundaries. You become part of a diverse, international, and supportive community whose members co-create their learning experiences on a day-to-day basis.
You will learn about diverse business models, strategies and practices and develop your own identity as a creative manager. You will be able to train your management skills and deepen your knowledge about non-traditional industries and the arts, as well as social, sustainable, and cultural organisations. You will gain further practical experience in managing and marketing creative processes and products through numerous hands-on projects with fellow students from different study programmes and in collaboration with our diverse network partners.
Our range of study programmes in Communication, Management, Marketing and Media Management is very diverse. Let yourself be inspired.
Having completed your B.A. Creative Industries Management degree, you know how to manage projects and processes successfully.
As an expert in trends and innovation, communication, organisational development, team leadership and creative processes, you will have a wide range of career opportunities in the creative economy and beyond:
The Bachelor's programme in Creative Industries Management (B.A.) immerses you in the media and creative industries while you implement your first practical projects in music, art and creative writing. You will learn international marketing strategies, digital production management techniques and the basics of financing and project management. In the fifth semester, you will gain practical experience through an internship or study abroad programme. In the final semesters, you will develop your leadership style and write your Bachelor's thesis, focussing on innovation and creativity. Thus, the programme will prepare you for the challenges of the creative industries and help you kick-start your future career.
We will be happy to send you further information, including the complete curriculum.
Today, soft and social skills are crucial in addition to hard skills and expertise. That's why SRH University's innovative, successful, and award-winning CORE principle promotes independent and active learning so that you can apply your knowledge directly to projects and your future career—for a clear competitive advantage.